Sometimes shoppers don’t know which products are right for them — that’s where we come in. Build your quiz in our visual editor (or let AI draft it for you), embed it on your store, and let the voting engine match every shopper to their perfect product.
No credit card required · Free plan available

This month
1,248 responses
Cart conversion
78%
↑ 32%
See it in action
A shopper answers a few questions and the voting engine ranks their best-fit products live. Pick a theme below — the widget restyles instantly, no code.




Connects with your stack
Live today, with more integrations landing soon.
How it works
No complex logic trees. Just questions, votes, and personalised results.
Describe the quiz you want and AI generates the full structure in seconds — or build it yourself with our visual editor.
The quiz embeds on your storefront via a Shopify block or WooCommerce shortcode. Works on any page.
The voting engine tallies scores across all answers and surfaces the best-fit products for each shopper.
The voting engine
Every answer casts votes for products, collections, or tags. Then filters, budgets, and include/exclude rules refine the pool — and the top-ranked survivors become the recommendation. It’s why results feel earned, not random.
Answers cast votes
Products, collections, or tags
Filters narrow the pool
Disqualify by scope or price
Products outside the collection are permanently removed — even ones with votes.
Set min/max per answer. Matched against your synced prices — no store setup.
Disqualified
Include, exclude & rank
Pin, remove, then order by score
Why it works
A wall of products makes shoppers hesitate — and leave. A quiz replaces the whole catalog with a short, ranked answer. Drag to compare.
Your personalised recommendation
Here are your results — a routine built from your answers.
Your recommendations

$42.00
Brightening · Vitamin C
A lightweight vitamin-C serum that evens tone and revives dull, tired skin with a visible morning glow.

$36.00
Hydrating · Barrier
A featherlight cream that locks in moisture and strengthens the skin barrier without any greasy residue.

$28.00
Hydrating · Pores
A gentle toner that refines the look of pores and preps skin so everything after it absorbs better.
Order summary

Radiance Serum
$42.00

Daily Moisturiser
$36.00
























































40 products. Where do I start?
Too many options — most shoppers leave.
Less to scroll
Four ranked picks instead of forty tiles to sift through.
More confidence
Recommendations feel earned, so shoppers commit faster.
Fewer returns
The right product the first time means fewer sends back.
Features
From AI-generated quizzes to a voting engine that ranks products — built for merchants who want results, not complexity.
Describe the quiz you want and AI builds it — questions, answers, vote weights, filters, and sections — in seconds.
Every answer votes for products. The top-voted items become personalised recommendations — no branching logic needed.
Mark any question as a filter to permanently narrow the product pool — only eligible products reach the final results.
Filter results by price range without touching your store — set min/max per answer and match against synced prices automatically.
Pin specific products to the top of the results for an answer, or remove them entirely. Exclude always wins over include.
Capture shopper emails on the quiz welcome screen and sync them directly into your Klaviyo list.
Send each shopper a branded email of their recommended products — from your own domain via Resend, seconds after they finish.
Track completion rates, drop-off by question, cart conversion, and revenue attributed to each quiz.
Build smart quizzes with conditional paths. Skip irrelevant questions or jump to the right one based on answers.
Match your brand perfectly. Colors, fonts, button styles, answer layouts — all configurable without code.
Shoppers add recommended products or check out straight from the results screen — native Shopify Storefront and WooCommerce carts, no redirect.
Products, collections, and tags sync automatically via webhooks and stay cached — no live API calls, no stale data.
Analytics & revenue
Every response is tracked end to end — from the first question to checkout. Watch completion rates, spot the exact question where shoppers drop off, and attribute real revenue to each quiz.
Basic analytics on Growth · Cart & revenue on Pro
Responses
1,248
+18%Completion
82%
+4%Revenue
$14.2k
+31%Responses over time
Conversion funnel
Top recommended
Every response, in detail
Beyond the totals, browse every individual response. Filter by quiz, status, or date — then expand any row to see the exact answers a shopper gave and the products the engine recommended them.
Individual response details on Starter and above
Answers given
Recommended
Built for your catalog
When the right product takes more than a glance to find, a quiz turns hesitation into confident purchases.
Match shoppers to the right oils, serums, and routines by hair or skin type and concern.
Recommend a regimen from skin type, sensitivities, and goals — no more guesswork at the shelf.
Guide customers to the right stack by goal, diet, and lifestyle with filter-gated results.
Find a roast, blend, or bundle by taste, brew method, and strength preference.
Route shoppers to the right gear by experience level, space, and training goal.
Personalise by fit, style, size, and occasion — turn browsers into confident buyers.
Recommend the right piece by room, material, and taste across a broad catalog.
Personalise by breed, size, age, or dietary need — for catalogs where fit really matters.
Guide shoppers to the right device by use case, budget, and compatibility.
…and any store of any type
Whatever you sell, if the right pick takes more than a glance, a quiz helps shoppers get there faster. ShopperQuiz works on any catalog.
“Our shoppers used to bounce between eight products with no idea which was right for their hair. The ShopperQuiz widget looks like it was designed for our brand — clean, on-brand, and effortless on mobile. It genuinely feels like part of our store, not a bolt-on tool.”
Ayurvedic haircare
Pricing
Start free, upgrade as you grow. No hidden fees.
Free
150 responses / mo
Starter
500 responses / mo
Growth
1,200 responses / mo
Pro
4,000 responses / mo
Need more responses?
CustomHigh-volume stores get a tailored plan — everything in Pro, scaled to your volume. Set your monthly responses and see your price instantly.
FAQ
Everything you need to know about the engine, setup, data, and plans before you start.
Product
Most quiz tools use branching logic — answer A shows product X. That breaks the moment you have more than a handful of products. ShopperQuiz uses a voting engine: every answer assigns votes to products, collections, or tags, and the top-scored products win. Recommendations account for the whole quiz, not just the last answer.
Describe the quiz you want — your product type, how you want to segment shoppers, roughly how many questions — and the AI generates the full structure: questions, answer options, vote weights, filters, and sections. You then review and tweak everything in the visual editor. It is a starting point you own, not a black box.
Yes — that is the point of a voting engine. A product can accumulate votes from many different answers, so it surfaces for every shopper profile it genuinely fits. You are not locked into a single path per product the way a decision tree forces you to be.
A filter question permanently removes products outside a chosen collection or tag before ranking — even ones with votes. A budget question does the same by price range, matched against your synced prices with no store setup. Both narrow the pool progressively, so results always stay relevant.
Yes. On any answer you can Include a product to pin it to the top of the results, or Exclude one to remove it entirely. If a product is both included and excluded across answers, exclude always wins.
Data & plans
Yes — 150 responses a month, unlimited quizzes, both platforms, and the AI builder, with no credit card required. Upgrade only when you outgrow it. You can change or cancel your plan at any time.
Completion and drop-off by question, a started → completed → cart → checkout funnel, top recommended products, audience profiles, and email capture. Cart and revenue attribution — the revenue and AOV each quiz drives — is available on Pro. You can also browse every individual response in detail.
Yes. Collect name and email on the welcome screen and sync subscribers into Klaviyo, or connect your own Resend account to email each shopper a branded summary of their recommended products seconds after they finish — sent from your own domain. Both are available on Starter and above.
Data is stored securely with row-level security on every table. Only the name and email a shopper chooses to share are sent to Klaviyo — never their vote or product data. You stay in control of your data and can export or remove it.
Your quizzes keep running — shoppers are never blocked mid-quiz. You’ll see a heads-up in the dashboard as you approach the limit, and you can upgrade at any time to raise it. High-volume stores can move to a custom plan with unlimited responses.
Setup
No. You build quizzes in a visual editor (or generate them with AI), style the widget without CSS, and embed it with a Shopify theme block or a WooCommerce shortcode. Custom CSS is available on paid plans if you want pixel-level control, but it is never required.
Shopify and WooCommerce. On Shopify it installs as an app with a Theme App Extension and syncs products, collections, and tags automatically. On WooCommerce it is a plugin with a shortcode and Gutenberg block. Each ShopperQuiz account connects to one store.
The widget is fully themeable without code — colors, fonts, button styles, answer layouts, product cards, and the progress bar are all configurable, with a live preview. It renders in an isolated iframe so your theme’s styles never clash with it, and it can still inherit your brand fonts.
No. The widget loads in an isolated iframe and reads from a cached copy of your catalog — it never makes live API calls to your store per keystroke. Product, collection, and tag data syncs in the background via webhooks and stays current automatically.
Yes. Recommended products can be added to cart or taken straight to checkout from the results screen, using the native Shopify Storefront and WooCommerce carts — no redirect and no separate checkout to maintain.
Still have a question?
Read the full documentation, or reach the team directly — we usually reply within a day.
Join merchants on Shopify and WooCommerce who use ShopperQuiz to personalise their storefront.
Get started for freeNo credit card required · Free plan available